iPad 3 vs The New iPad: What Apple has learned from Don Draper

Posted by & filed under /dev/random.

WSJ ran a rather lengthy article yesterday about Apples newest tablet, the iPad 3. One of the things that struck me was the paragraph treating the new name of the iPad: Apple didn’t provide much explanation for its decision not to use a specific nameā€”such as the much-rumored iPad 3 handle–which some branding experts said… Read more »